Interior & Architecture - Retail

Vena Store

Interior & Architecture
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2022
Vena Denim
İzmir
Wangan
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Kerem Özerler, Kutay Yorulmaz, Mert Can Uzyıldırım

Vena, one of Turkey's oldest denim brands, has been producing exceptional quality denim products for over four decades. Their commitment to excellence has earned them a well-deserved reputation in the industry. To showcase their dynamic and innovative vision, Vena collaborated with Wangan Studio to design their İzmir Optimum store.

The circular carpeted area in the store serves as the center of the circulation structure, leading customers to various display areas.

The store features a vibrant color scheme of oranges and blues, creating an exciting atmosphere that sets it apart from other denim stores. The circular carpeted area serves as the center of the store's circulation structure, leading customers to various display areas. The same shade of blue is used throughout the store, from the welcoming area to the changing rooms, creating a cohesive and visually pleasing look.

The interior design draws inspiration from the craftsmanship and production process of Vena's denim products. The printed ceramic tile wall references the brand's meticulous approach to denim production, while wood finishes strategically placed throughout the store create a natural and warm ambiance. Located in the bustling İzmir Optimum shopping mall, the Vena store offers a unique and exceptional shopping experience for denim enthusiasts. The store's design, with its vibrant colors, natural materials, and unique textures, creates a beautiful and inviting space that is sure to captivate and inspire customers.